Beauty Parlor Politics in the Dominican Republic

Dominican politicians know how to get the women’s vote.

President Leonel Fernandez is appealing to Dominican women voters this Christmas. Fernandez, who is expected to seek reelection in 2008, has traditionally garnered the female vote. Now he has announced for Christmas the distribution of 800,000 boxes containing traditional Christmas dinner foodstuffs plus the government will pick up the beauty parlor tab for Dominican women on the 23, 24, 30 and 31 December dates. As reported in Diario Libre, the program was first implemented by the Department for Community Development (DGDC) on occasion of Mother’s Day this year when 226 beauty salons offered discounted hair styling service for only RD$50.

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About Stephen E. McGaughey
International consultant in financing development programs and projects

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